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BJ Thompson speaking on stage
3-Day Live Challenge

You Can't Afford
To Have One Income.

Discover how coaches, consultants, ministry leaders, professionals, and everyday experts are turning what they already know into additional income streams — without a degree, certification, large following, or starting over.

  • No coaching certification required
  • No degree required
  • No large audience required
  • No expensive website required
  • No quitting your job
  • No becoming an influencer
Trusted by 10,000+ leaders & entrepreneurs over 20 years
BJ Thompson on stage
Live on StageBJ Thompson
Watch The Free Training

The Second Income Challenge

Press play and see exactly how everyday experts are building real second income streams in just 3 days.

The Second Income Challenge VSL
▶ Free VSL45–60 min
What You'll Learn

In Just 3 Days You'll Discover How To Turn Your Experience Into Income

01
Day One

Find What People Will Pay You For

  • Identify valuable skills and experience
  • Uncover hidden expertise
  • Identify real market demand
  • Why people pay for transformation
Outcome

You'll know exactly what problem you can solve.

02
Day Two

Build An Offer People Actually Buy

  • Package your expertise
  • Create a coaching or consulting offer
  • Price your offer
  • Communicate value
Outcome

You'll leave with a simple offer framework.

03
Day Three

Get Clients And Build Momentum

  • Find your first clients
  • Start conversations
  • Generate referrals
  • Create opportunities
Outcome

You'll leave with a practical client acquisition plan.

The Outcome

By The End You'll Have…

A clear niche
A clear offer
A starting price point
A client acquisition plan
A roadmap to a second income
A strategy for long-term growth

Most people leave webinars inspired.
You'll leave with a plan.

Awaken A Better You by BJ Thompson
Bestseller
Bonus Resource

Awaken A Better You

4 Simple Steps to Create the Life You Want — by BJ Thompson

The companion book that thousands have used to awaken purpose, clarity, and momentum. Inside you'll find the exact framework BJ teaches in his coaching — distilled into a step-by-step playbook for transformation.

  • The 4-step Awaken framework
  • Practical exercises after every chapter
  • Mindset shifts to break through limits
  • A blueprint to design the life you want
Get The Book Free With VIP
4.9/5 from 2,000+ readers
BJ Thompson
Meet Your Instructor

BJ Thompson

BJ has spent more than two decades helping people unlock their potential, build businesses, create impact, and transform their lives. He's worked with more than 10,000 people through coaching programs, leadership development, conferences, workshops, and ministry events.

  • Co-Founder of the 116 Movement
  • Author of Awaken A Better You
  • Founder of ASCEND
  • Speaker & Leadership Coach
  • Nonprofit Founder
  • Entrepreneur

What excites him most is helping ordinary people discover that their life experience has value. Because once someone realizes what they already know can help someone else… everything changes.

Real Client Results

Real People. Real Businesses. Real Results.

These aren't celebrities. These aren't influencers. They're ordinary people who learned how to package what they already knew.

Coach Ruth

From An Idea To More Than $20,000 In Sales

"I had no idea what I was sitting on until BJ showed me how to package it."

Coach Josh

Generated More Than $10,000 In New Client Sales

"Clarity changed everything. The offer practically sold itself."

Coach Kymone

Built An Offer That Produced $10,000 In Revenue

"I finally moved from idea to income — and it happened fast."

Coach Dre

Generated $12,000 By Leveraging Existing Knowledge

"Everything I needed was already inside me. BJ gave me the framework."

What They Have In Common

They Weren't Famous.
They Took Action.

They didn't have huge audiences.

They didn't have everything figured out.

They simply learned how to package what they already knew.

The goal isn't becoming Ruth, Josh, Kymone, or Dre.
The goal is becoming the first successful version of YOU.

VIP Upgrade

Upgrade To VIP

Everything you need to implement faster — and win sooner.

Inside The Vault

13 Premium Assets

  • 🎯
    All Challenge Sessions
  • 📘
    VIP Workbook
  • 🧩
    Offer Creation Framework
  • 🤖
    AI Prompt Library
  • 🧲
    Client Attraction Templates
  • 💬
    Sales Scripts
  • ✉️
    Follow-Up Templates
  • 🚀
    Business Launch Worksheet
  • 🎬
    Challenge Replays
  • 🎙️
    VIP Q&A
  • 📞
    ASCEND Live Coaching Call
  • 🏆
    ASCEND Client Showcase
  • 🗺️
    Second Income Launch Plan
Best Value

Value Stack

  • Challenge Access$197
  • Workbook$97
  • Templates$197
  • Scripts$197
  • AI Library$197
  • ASCEND Access$497
  • Total Value$1,382+
Today Only
$47
One-time payment · Lifetime access
Secure checkout · 100% guarantee
FAQ

Questions?

Not at all. The challenge is designed for people with zero coaching background. We'll show you how to package what you already know.
Choose Your Access

Ready To Build Your Second Income?

Choose your access level and reserve your seat today.

General Access
$7/ one-time

Core training and framework.

  • All 3 Live Training Sessions
  • Challenge Workbook
  • Challenge Community Access
  • Live Q&A
  • 24-Hour Replay Access
  • Day 3 ASCEND Client Showcase
Most Popular
VIP Access
$47$1,482

Everything in General — plus the full implementation toolkit.

  • VIP Workbook & Implementation Guide
  • Full Challenge Replays
  • Offer Creation Framework
  • Client Attraction Templates
  • Sales Scripts
  • Follow-Up Templates
  • AI Prompt Library
  • Business Launch Worksheet
  • Second Income Launch Plan
  • VIP Q&A Session
  • Live ASCEND Coaching Call Access
  • ASCEND Client Showcase
  • Priority Support During The Challenge
  • Bonus: Build A Coaching Business While Working Full-Time

⚡ Limited Seats Available

Don't Wait

The Best Time To Build A Second Income Is Before You Need One.

The economy is changing.

The job market is changing.

The opportunity landscape is changing.

Three days from now you could have more clarity, more confidence, and a roadmap toward a second income stream.